Using Podcasting, Video and Internet Radio to Expand Marketing
Grow you Business and Reach New Markets by using technologies like podcasting, video, and radio
Using Podcasting, Video and Internet Radio to Expand Marketing
The Internet is rapidly changing the way we discover, consume, and share information. Transforming online monologues into engaging dialogues, social media platforms enable companies to connect and communicate with their target audience in new and innovative ways. Smart companies are joining the emerging and highly effective technologies like podcasting, video, and radio to grow their businesses. This highly interactive and engaging course will help you reach across the social Web and deliver measurable results for your company through the development and management of free for digital audio content over the Internet. Review more of the Using Podcasting, Video and Internet Radio to Expand Marketing Outline.
- Do you have questions relating to this lesson? Please submit questions in the comments section of corresponding lesson.
- General questions should be posted on the Using Podcasting, Video and Internet Radio to Expand Marketing Class – General Questions post.
Instructor: Kim “Kat” Shepherd Owner of The Ultimate Professional, Inc. Instructor at UCR Extension Summary of Skills
- Business Skills Trainer
- Social Media and Online Marketing Trainer
- Entrepreneur Attended Southern Illinois University Carbondale
Week 001 – Using Podcasting, Video and Internet Radio to Expand Marketing
In Class Activities:
- Create audioboo account Record Audioboo – www.Audioboom.com
- Connect to Podcatcher – ITunes
- Introduction to Podcasting Why Listen to Podcast?
- Blogtalkradio
Week 001 – Using Podcasting, Video and Internet Radio to Expand Marketing
How to Submit Homework
- Please submit as a Microsoft Word document unless otherwise specified
- [email protected]
- Subject line format must read – Week 001 @Casting – #yourname #nameofhomeworkassignment
*** Homework should be emailed and is due before the next class starts:
Read the Article The 20 Highest Earning Podcasts
Podcast Report ( listen to podcast then create a small report)
- Listen to one article and write report (under 500 words)
- Describe/List the outline of the show
Report – iTunes University
- Create a report (under 300 words)
- Be Prepared to report your findings in class
Week 001 – Using Podcasting, Video and Internet Radio to Expand Marketing
Week 002 – Using Podcasting, Video and Internet Radio to Expand Marketing
Please Review In Class Lessons and Activities:
5 Sequence shots – note step 6 is the interview
Week 002 – Using Podcasting, Video and Internet Radio to Expand Marketing
How to Submit Homework
- Please submit as a Microsoft Word document unless otherwise specified
- [email protected]
- Subject line format must read – Week 002 @Casting – #yourname #nameofhomeworkassignment
*** Homework should be emailed and is due before the next class starts:
Be brave and create a Livesteam account and event
- Explore live events on Livestream.com
- Read Livestream introduction article and watch video
- Read help on Livestream Events
- Download Producer for Livestream to create events
- Go to Livestream and create a free account and event
- Be prepare broadcast to show your event at the beginning of class
- Your event does not have to be perfect, but does have to exist.
Upload Homework from Week 001
Upload Pictures and Video homework from week 001 – Make sure you create your own folder
Week 002 – Using Podcasting, Video and Internet Radio to Expand Marketing
- 100 percent free images for use on your blog or social media posts -This means no attribution (link) is required.