“Component Keywords” are the puzzle pieces, features, characteristics that define your products and services. Review your knowledge group (previous customers, coworkers, and competitors) to identify the top ten component keywords. You could use marketing literature, flyers, brochures, web sites, coworkers, customers and even competition. While collecting component keywords, make a note of why these component keywords are the best?
- Become familiar with the competition’s components
- Compare your components keywords to your competitors’
- Consult your knowledge group
- Identify your top ten component keywords
- Describe how component keywords can be used to improve search engine results
- Identify possible component keywords and component keyword phrases to improve internet marketing
- Create and update internet resources using keywords
Component Keyword Builder Tool
Component Keyword Builder Tool
- Brand
- Color
- Culture
- Element
- Fact
- Length
- Location
- Materials
- Output
- Parts
- Price
- Power
- Quality
- Size
- Speed
- Structure
- Style
- Technology
- Time
- Training
- Warranty
Component Keyword Exercise
The following form should only be completed as directed by instructor. This is usually performed in class, if assigned.
Last updated – 04/10/2016
I have been looking through our website to see if these terms are use. Some are difficult for a non-profit like ours to fit in.
I just visited http://bbbsdesert.org/communitybasedmentoring.html. One feature of their program was
community-based mentoring.: For community-based mentoring the following components can be answered:
Element
Fact
Length
Location
Materials
Output
Quality
Size
Structure
Time
Training
We will discuss this in class